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It is clear that the internet is ready for its next innovation. BitCoin brought us the power of the blockchain and that goes far beyond cryptocurrency. Experts agree that the future of the web is a decentralized internet. Even the web's founder, Tim Berners-Lee, has been working on concepts to solve the problem ( https://www.wired.com/2017/04/tim-berners-lee-inventor-web-plots-radical-overhaul-creation/ ).

There is a new coin out there that is in ICO pre-sale stage right now called Substratum that has the potential to solve the decentralized internet quandary and many more issues along with it. I know because I am a contributor to the project and based on my 10+ years experience building software for some of the worlds biggest companies (including Apple, HP, Facebook and many more) I can tell you that this idea is world changing.

The Substratum Network will bring the decentralized web worldwide without the need of special software for the average internet user. We will be able to serve Substratum Requests directly to the default browser (Safari, Firefox, Chrome, Internet Explorer) without any special software installed on the average consuming users computer.

How Substratum Works

Ease of Use: currently nearly everything that has to do with crypto or the blockchain is very difficult to use and requires technical knowledge. Through our 10+ years of experience working with companies like Apple we understand the importance of a good user experience.

The average internet user requires NO special software to use the Substratum Network. The default browser will service all requests for average users so they do not need to do ANYTHING different.
Users who wish to service requests and receive SUB coins in return will have a point and click user interface that any user can setup. No technical knowledge required.
SubstratumPay will be seamlessly integrated and geared towards high conversions of low technical expertise users.

Serving Up of Decentralized Content: Substratum provides a method for serving Decentralized Content (including Web Sites, Data, and Applications) through a Mac, Windows, and Linux application/service that is easy to install and run (requires no technical expertise) and serves up decentralized content using the toolkit that we have developed. This is a point and click process and requires zero technical knowledge. All the user has to do is install the application, click through a few settings and they are up and running and making Substratum Coin.

Incentivizing Users to Serve the Content: in order to incentivize users to run the Substratum Network client on their machine we will be providing Substratum Coin to them for doing so. The coin is issued to the serving machine through a micro-transaction from the hosting site to the serving computer. By breaking fees down to a micro-transaction level this will greatly reduce the overall cost to companies and entities that want to host sites and applications on the internet solving yet another problem with the web as it stands today.

Privacy / Security / Encryption: by allowing millions of Substratum Network users to serve content the biggest concern becomes privacy and security. Substratum solves these issues through advanced cryptography algorithms rooted in Artificial Intelligence that ensures all data remains secure. Following the lead of BitCoin this is the strength of cryptocurrency and the crypto movement.

Storage and Serving of Content: in order to serve millions of sites, databases, and applications the Substratum Network employs custom developed advanced compression algorithms and machine learning to geolocate the right Substratum Network machine to serve up the content to the appropriate user based on geolocation, this will ensure the fastest load time with the lowest amount of latency and strain on the Substratum Network and both the serving and receiving machine.

DNS (Domain Name System): DNS or the Domain Name System is the system that currently tells your browser where to go when you type in a domain name. For instance when you go to Chrome and type in apple.com a DNS lookup is performed to check where to send that request, the DNS system comes back with an IP address and your request is routed there. In the first version of SubstratumDNS will be a complex, AI enabled DNS server that will receive DNS requests along with the geolocation of the requestor and find based off of that information the closest available SubstratumNode that is able to fulfill the request.

Development Tools for the Decentralized Web: the Substratum Network will provide an API and SDK for developing tools on the Substratum Platform. This will bring in strong developer support and will accelerate the growth of the decentralized web on the Substratum Network.

Net Neutrality: with the Substratum Network ALL web-sites and applications will have EQUAL ability to be broadcast in an equal and fair manner.

International Digital Barriers: currently countries like China have strict regulations on what their 1.379 billion citizens are able to interact with on the internet. Substratum will break down these barriers through a network of decentralized computers running the Substratum Network Software. Where other solutions that are currently used by residents in these countries require special software to be installed, like TOR, Substratum will take a reverse approach and require no special software for the average user.

High Hosting Costs: currently businesses must pay high hosting fees to get their web-sites on the internet. Amazon Web Services launched a 3.5BIL USD per year business by attempting to solve this problem. They allow you to pay for how many minutes you run a web / database server. Substratum completely solves this problem through the power of cryptocurrency by only charging for each request that is processed.

As you can see this idea is far reaching and will touch everywhere in the world.

If you would like more information checkout Substratum.net or to invest in the ICO you can go to http://substratum.net/ico-presale. The full Substratum ICO launches August 7th.