All organizations need to have a strong training program. Employees must be able to clearly understand their roles and responsibilities to achieve goals and drive results, regardless of whether they are introducing someone to a new skill or job; changing business processes; or implementing a sales incentive program. https://i.ytimg.com/vi/I3Dk3i4GpU8/maxresdefault.jpg It's no different from implementing a new technology solution. It's often overlooked in a Salesforce rollout. Why? Many organizations have limited resources. Many organizations are short on resources. A training package from a Salesforce expert may not have been included in your original budget. Companies may also believe that training can be done by anyone. True, millennials have grown up with the trial-and-error approach to learning new technology. Apps and devices don't come with lengthy instructions manuals like products used to. Training to use a business technology is different and often more difficult than training for a consumer product. It involves creating and using specific business processes that are unique to the organization. Top five Salesforce training benefits R.O.I. R.O.I. Salesforce is buzzing about this term in both the ISV and Salesforce consulting community. Salesforce is an investment. It's not always easy. To offset the costs, the solution must create real business value. Take this Motorola study as an example. It showed that every dollar spent training produced a $33 return. According to HR Magazine, companies that invest more than $1,500 annually in training reported 24 percent higher profit margins. Salesforce certification training promotes greater user adoption. Salesforce will work better if there are more users and the system is used correctly. STANDARDIZATION OF THE BUSINESS PROCESS Another issue is that high adoption and successful reporting require the entire organization to use the technology in the same manner. Your Salesforce environment should be designed according to specific business processes. Being more successful with Salesforce relies on business process engineering or re-engineering to ensure the technology works for an organization's unique goals. Sometimes, this engineering evolves during training. Sometimes it takes a team effort to find the best way to do something. Document the process and train your employees accordingly. DATA STANDARDIZATION Data standardization is a key reason Salesforce training is required. Managers can make smart business decisions by using dashboards and reports that are accurate, complete, quality, and reliable. This means that everyone needs to enter the same data in the same way regardless of who is using it. Although certain fields might not be of interest to sales reps, they may be vital to the marketing team. It is crucial to have a good understanding of Salesforce data and how to log it. SUPPORT THE LONG-TERM ROADMAP Organizations may be able to quickly increase their user base, but they will not have the resources or staffing to support them for long-term growth. Developing your internal resources and staffing for your Salesforce growth should be in direct correlation to your user and Salesforce road map. This means that you need to develop a team consisting of certified admins, developers, and others who can support your organization's people, process, technology, and employees during initial deployment. They also need to be able and willing to provide ongoing training and support for new releases, employees, and applications. https://www.youtube.com/watch?v=I3Dk3i4GpU8 EMPLOYEE SATISFACTION Your team wants to do their best with the tools that they have. This will allow them to add more value to the company. That should result in better compensation, advancement opportunities and benefits. The American Society for Training & Development reports that 41% of employees in companies with poor training programs will leave the company within a year, compared to 12 percent for employees who receive excellent training and professional growth programs. This is a significant number. Employee turnover costs the company time and money.